SMB Thought Leadership Maximizer

Thought Leadership Content Designed for Vendors, Operators, Managed Service Providers (MSPs) and Agencies

Expert-crafted content to elevate visibility, expand engagement, and establish authority in the SMB ecosystem.

The Challenge – The Struggle to Engage SMB Decision-Makers

SMBs aren’t just looking for products—they’re looking for trusted industry partners who understand their needs and provide insightful business expertise. IT vendors, operators, MSPs, and agencies often fail to break through because they lack the time, strategy, and content needed to establish credibility. This disconnect creates serious business risks such as:
  • Limited brand visibility – SMB decision-makers aren’t seeing or engaging with IT providers effectively. Without high-value thought leadership, brands remain invisible.
  • Missed opportunities to lead – Vendors without a consistent cadence fail to differentiate, allowing competitors to own the SMB conversation and capture market share.
  • Engagement gaps that cost business – Cold outreach and ads aren’t enough—SMBs rely on industry insights and business expertise before making IT purchasing decisions. Without credibility, vendors struggle to convert leads into relationships.

Our Research-Backed Approach

We translate our expertise into impact through thought leadership that elevates our clients' industry presence. Our process begins with deep client collaboration to define and create the proper narrative, ensuring every deliverable reinforces and aligns with the proper strategic direction. Our expert-driven insights are backed by our extensive SMB research library, seasoned analysts, and senior-level consultants. We bring unparalleled knowledge, know-how and strategic depth to our thought leadership content. Our insights are designed to educate, engage, and empower SMB decision-makers with industry-specific knowledge that drives brand trust and strategic action.

Insights That Impact

All content is crafted content to elevate, expand and enhance your engagement within the SMB ecosystem. Our insights provide:
  • Perspectives written by industry professionals to educate, engage, and convert SMB decision-makers.
  • Tailored messaging that aligns with SMB needs, IT innovations, and business growth strategies.
  • Effective multi-channel content strategies – LinkedIn, webinars, reports for maximum impact.

Choose Your Package

 
Package LinkedIn Posts Webinar Expert Reports Outcome Packages Start At
Elevator Up to 6 No No Brand Visibility $4,900
Expander Up to 10 No Yes Thought Leadership $15,500
Enhancer Up to 12 Yes Yes Industry Authority $19,500
Pricing varies based on customization

Choose Your Package

 
Elevator
LinkedIn Posts: Up to 6
Webinar: No
Expert Reports: No
Outcome: Brand Visibility
Packages Start At: $4,900
Expander
LinkedIn Posts: Up to 10
Webinar: No
Expert Reports: Yes
Outcome: Thought Leadership
Packages Start At: $15,500
Enhancer
LinkedIn Posts: Up to 12
Webinar: Yes
Expert Reports: Yes
Outcome: Industry Authority
Packages Start At: $19,500
Pricing varies based on customization

Why Choose Ascot Morgan’s SMB Thought Leadership Content Maximizer?

  • Expert-driven, industry-validated insights—rooted in genuine expertise, not filler. Every piece crafted by seasoned professionals and SMB analysts, ensuring credibility, relevance, and impact.
  • Strategic storytelling that builds authority – we don’t just produce content—we engineer narratives that position you as a trusted thought leader in the SMB space.
  • Tailored for SMB buyers—content is strategically developed to resonate with SMB IT decision-makers, helping you build trust, credibility, and long-term engagement.
  • Multi-channel visibility that drives impact – LinkedIn campaigns, webinars, industry reports—your thought leadership reaches SMBs wherever they engage, strengthening brand presence.