Terms and Conditions
Last updated: 01 August 2026
Acceptance of Terms
By accessing or using ascotmorgan.com (the “Site”), you agree to be bound by these Terms and Conditions. If you do not agree, please do not use the Site.
‘Content’ refers to all research, articles, frameworks, reports, and materials published on the Site.
Use of Content
All research, articles, frameworks (including the SMB AI Behavioral Model and related archetypes), reports, and other content published on this Site are the intellectual property of Ascot Morgan unless otherwise noted, and are protected by copyright and other applicable laws.
You may view, download, and share content from this Site for personal or internal business reference. You may not reproduce, republish, distribute, or create derivative works from our content for commercial purposes without prior written permission.
All references to the SMB AI Behavioral Model, its archetypes, and related modernization frameworks must cite Ascot Morgan as the source.
Ascot Morgan’s research may not be repackaged, summarized, or redistributed as part of another commercial research product or advisory service without written permission.
No Professional Advice
Content on this Site — including research, commentary, and behavioral frameworks — is provided for general informational purposes only. It does not constitute business, financial, legal, or professional advice, and should not be relied upon as such. You should consult qualified professionals before making business decisions based on any content published here.
Third-Party Links and Embedded Content
Our Site may contain links to third-party websites or embedded content (e.g., event registration pages, videos) that are not owned or controlled by Ascot Morgan. We are not responsible for the content, privacy policies, or practices of any third-party sites or services.
User Conduct
When submitting comments, inquiries, or other content through the Site, you agree not to post material that is unlawful, defamatory, infringing, or otherwise objectionable. We reserve the right to remove any user-submitted content and to restrict access at our discretion.
Disclaimer of Warranties
The Site is provided “as is” without warranties of any kind, express or implied. Ascot Morgan does not warrant that the Site will be uninterrupted, error-free, or free of harmful components.
While we strive for accuracy in our research and commentary, Ascot Morgan makes no guarantees regarding completeness, timeliness, or applicability to specific business situations.
Limitation of Liability
To the fullest extent permitted by law, Ascot Morgan shall not be liable for any indirect, incidental, special, or consequential damages arising out of or related to your use of the Site or its content.
Governing Law
These Terms are governed by the laws of the State of New York, without regard to conflict-of-law principles.
Changes to These Terms
We may revise these Terms and Conditions at any time. Continued use of the Site after changes are posted constitutes acceptance of the updated Terms.
Location
Ascot Morgan operates from its headquarters at 1140 Avenue of the Americas, New York, NY.
Contact Us
Questions about these Terms can be directed to enquiries@ascotmorgan.com.
